About
Brideside is an online boutique to deliver on life’s most meaningful events. We started with the wedding vertical, and more specifically, the bridesmaid dress. We believe that every woman should experience the white glove service she deserves when shopping online. Our experiential customer service platform creates an inspirational and personal shopping experience for bridal parties all over the country, and world. For bridal parties, the process of coordinating and buying bridesmaid dresses is a huge pain. The typical bridal party has 4-8 bridesmaids who may be geographically dispersed, and the shopping process can be fraught with logistical and communication challenges. Brideside is solving this problem first. Our total addressable market is the $14BN bridal fashion industry, which includes the $2BN bridesmaid dress category. According to industry sources, approximately 15-20% of the market is online, with the remaining 80-85% divided between private brick and mortar retailers.