Deal Umpire
Lending Tree for Daily Deals - Increases transparency and power for merchants
About
"Deal Umpire is not a deal site, not an aggregator, it's different." Deal Umpire puts power back into the hands of merchants by providing transparency into the offerings of daily deal sites. DU is an auction platform where merchants post a deal and the deal sites are given the opportunity to differentiate themselves by bidding to win the deal. The company was developed to solve major inefficiencies in the ever-growing group buying industry.